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  • Product not yet rated Contains 1 Component(s) Includes a Live Web Event on 09/17/2025 at 1:00 PM (EDT)

    Drops in international inbound travel remain a major headwind in the US travel landscape, but what's the impact in your region? This webinar will explore the tools within the Symphony Intelligence Platform that equip teams with granular, visualized insights into the state of international arrivals. The Tourism Economics team will cover the new U.S. Customs and Border Protection dashboard, plus the upcoming addition of OAG integrations—for leading global and local airline flight data.

    Drops in international inbound travel remain a major headwind in the US travel landscape, but what's the impact in your region? This webinar will  explore the tools within the Symphony Intelligence Platform that equip teams with granular, visualized insights into the state of international arrivals. The Tourism Economics team will cover the new U.S. Customs and Border Protection dashboard, plus the upcoming addition of OAG integrations—for leading global and local airline flight data. 

    Presented by Tourism Economics as part of DI's Advocacy Tools Series

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Patrick Smyton

    Senior Manager, Analytics

    Tourism Economics

    Elizabeth Shanaman

    Senior Manager, Innovation & Customer Value

    Tourism Economics

  • Product not yet rated Contains 1 Component(s) Includes a Live Web Event on 09/09/2025 at 11:00 AM (EDT)

    This webinar will highlight useful ways to optimize the capabilities of the Event Impact Calculator. From finding out the number of overnight attendees using ORDA, to estimating ROI over a period of time, this session will showcase ways to enhance your use of the tool. We will also highlight instances where the Event Impact Calculator has been beneficial in advocacy efforts across North America.

    This webinar will highlight useful ways to optimize the capabilities of the Event Impact Calculator. From finding out the number of overnight attendees using ORDA, to estimating ROI over a period of time, this session will showcase ways to enhance your use of the tool. We will also highlight instances where the Event Impact Calculator has been beneficial in advocacy efforts across North America.

    Presented by Tourism Economics as part of Destinations International's Advocacy Tools Series.

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Tariq Khan

    Economist

    Tourism Economics

    Elaine Rosquist, CMP (Moderator)

    Senior Director of Product Engagement

    Destinations International

  • Product not yet rated Contains 1 Component(s) Includes a Live Web Event on 08/27/2025 at 1:00 PM (EDT)

    As destinations face declines in international arrivals, eroding consumer confidence, increased demands from community leaders, greater likelihood of natural and other disasters, and other dynamic distractions, the need to leverage community alignment tools becomes more pronounced. This webinar provides a series of destination examples that utilized community alignment to reposition the destination and prepare the organization, its destination partners, and its overall community to prioritize key needs and focus tourism direction.

    As destinations face declines in international arrivals, eroding consumer confidence, increased demands from community leaders, greater likelihood of natural and other disasters, and other dynamic distractions, the need to leverage community alignment tools becomes more pronounced. This webinar provides a series of destination examples that utilized community alignment to reposition the destination and prepare the organization, its destination partners, and its overall community to prioritize key needs and focus tourism direction.

    Presented by Clarity of Place as part of Destinations International's Community Alignement & Engagement Series. 

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    David Holder

    Principal

    Clarity of Place

  • Product not yet rated Contains 2 Component(s)

    Join us for an insightful webinar discussion designed to provide a refresh to valuable resources offered to Destinations International members: the Compensation and Benefits Reporting Platform, the Destination Organization Performance Reporting Platform, and the Social Impact Assessment Tool. We will also provide details on the redesign of these platforms launching in 2026. Available at no cost to destination organization members in good standing, these tools are tailored to help you measure performance, foster progress, and drive meaningful impact within your organization. This session is ideal for leaders and team members looking to optimize organizational operations, track success metrics, and embed social impact in their strategies. As many of you have recently concluded your most recent fiscal year, now is the perfect time to explore how ongoing engagement with these tools helps your organization stay current, competitive, and aligned with industry best practices.

    Join us for an insightful webinar discussion designed to provide a refresh to valuable resources offered to Destinations International members: the Compensation and Benefits Reporting Platform, the Destination Organization Performance Reporting Platform, and the Social Impact Assessment Tool. We will also provide details on the redesign of these platforms launching in 2026. Available at no cost to destination organization members in good standing, these tools are tailored to help you measure performance, foster progress, and drive meaningful impact within your organization. This session is ideal for leaders and team members looking to optimize organizational operations, track success metrics, and embed social impact in their strategies. 

    As many of you have recently concluded your most recent fiscal year, now is the perfect time to explore how ongoing engagement with these tools helps your organization stay current, competitive, and aligned with industry best practices. 

    Presented by Destinations International as part of DI's Advocacy Tools Series

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Stephanie Auslander

    Advocacy & Research Coordinator

    Destinations International

    Andreas Weissenborn

    Vice President of Research & Advocacy

    Destinations International

    Ava Wells

    Social Impact Manager

    Destinations International

  • Product not yet rated Contains 1 Component(s) Recorded On: 07/29/2025

    Join us for the release of the 2025 DestinationNEXT Futures Study, which explores the trends, forces, and signals shaping the future of destination organizations. In this session, you'll get an inside look at the most recent findings and discover what they mean for your strategy, your stakeholders, and your community. We'll unpack emerging (and ongoing) geopolitical factors, trends and strategies destination organizations need to consider, and shifting expectations, all grounded in original research and expert foresight. Whether you're planning your next strategic plan or simply trying to keep up with the pace of change, this session will help you make sense of what's coming and how to lead through it.

    Join us for the release of the 2025 DestinationNEXT Futures Study, which explores the trends, forces, and signals shaping the future of destination organizations. In this session, you'll get an inside look at the most recent findings and discover what they mean for your strategy, your stakeholders, and your community. We'll unpack emerging (and ongoing) geopolitical factors, trends and strategies destination organizations need to consider, and shifting expectations, all grounded in original research and expert foresight. Whether you're planning your next strategic plan or simply trying to keep up with the pace of change, this session will help you make sense of what's coming and how to lead through it.

    Presented by MMGY Nextfactor and supported by the Destinations International Foundation.

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Cassandra McAuley

    Managing Director, NextFactor

    MMGY NextFactor

    With over a decade of experience in the tourism industry, Cassandra is an enthusiastic advocate for the visitor and experience economies and the people who contribute to them. As Managing Director of MMGY NextFactor, Cassandra and her team work with destination organizations to build aligned, sustainable and prosperous communities through the transformative power of travel.

    With a master's degree in organizational change and leadership, Cassandra possesses a deep understanding of the intricacies of driving positive change within organizations. She’s also earned a professional certificate in sustainable tourism destination management, demonstrating her commitment to fostering responsible tourism practices.

    Cassandra’s dedication to our industry is further exemplified by her role as an instructor in the Certified Destination Management Executive (CDME) program, which prepares senior executives to advance their careers and helps industry leaders thrive in a constantly changing environment. Cassandra is actively involved in various boards and committees, contributing her insights and expertise to further the industry's goals and initiatives.

    Before joining MMGY NextFactor, Cassandra served as the Vice President of Communications & Stakeholder Engagement with Tourism Calgary, where she played a key role in shaping the organization's strategic communication, engagement and destination planning efforts.

    Cassandra's journey in the tourism industry is characterized by a commitment to excellence, a passion for sustainable practices, and a desire to create meaningful and lasting impacts on the communities she serves. 

  • Contains 2 Component(s) Recorded On: 07/23/2025

    Prepare your content for the evolving search landscape with strategies designed to enhance discoverability by AI-driven tools and capture organic traffic. This session covers essential steps to future-proof your content, optimize for advanced search algorithms, and align with the latest trends to keep your destination top-of-mind in the modern search ecosystem.

    Prepare your content for the evolving search landscape with strategies designed to enhance discoverability by AI-driven tools and capture organic traffic. This session covers essential steps to future-proof your content, optimize for advanced search algorithms, and align with the latest trends to keep your destination top-of-mind in the modern search ecosystem.

    Presented by Tempest as part of Dl's Technology & Digital Marketing Series.

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Kyle Huff

    Director, Growth Marketing

    Tempest

    As Tempest’s Director of Growth Marketing, Kyle Huff identifies creative methods for sharing the inspiring stories of destinations across in the digital space, with a focus on strategic, SEO-driven content plans and carefully mapped information architectures for destination websites

  • Product not yet rated Contains 1 Component(s) Recorded On: 07/16/2025

    "Uncertainty": the most-used word of 2025 thus far. In times of uncertainty, data shines brightest. How are you leveraging yours? Join the Tourism Economics team for a valuable session on how destinations big and small can harmonize their data with the Symphony Intelligence Platform to tell impactful stories that matter to all stakeholders. Win over boards, educate local leaders, and build trust within your community. Walk away from this session with tangible ideas for solidifying your DMO as a north star of intelligence—and a worthwhile partner for future development.

    "Uncertainty": the most-used word of 2025 thus far. In times of uncertainty, data shines brightest. How are you leveraging yours? 

    Join the Tourism Economics team for a valuable session on how destinations big and small can harmonize their data with the Symphony Intelligence Platform to tell impactful stories that matter to all stakeholders. Win over boards, educate local leaders, and build trust within your community. Walk away from this session with tangible ideas for solidifying your DMO as a north star of intelligence—and a worthwhile partner for future development. 

    Presented by Tourism Economics as part of DI's Advocacy Tools Series

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Travis Napper

    Director, Destination Partnerships

    Tourism Economics

  • Product not yet rated Contains 2 Component(s) Recorded On: 06/25/2025

    Tourism marketers often focus on bookings, but what if that’s the wrong goal? This session will explore what tourism can learn from the automotive world. Using the auto industry’s tier 1–2–3 model as a lens (manufacturer–region–dealer), we’ll examine the parallels to state tourism offices, destinations, and finally hotels, and discuss why measuring intent isn’t enough. This webinar will also cover how OTAs impact margins, why loyalty and retention matter more than ever, and how DMOs can shift their role, from chasing conversions to driving real demand and letting stakeholders close the deal. You'll leave with fresh thinking on how to measure the unmodeled value of your efforts and create strategies that lift your entire destination, not just room nights.

    Tourism marketers often focus on bookings, but what if that’s the wrong goal? This session will explore what tourism can learn from the automotive world. Using the auto industry’s tier 1–2–3 model as a lens (manufacturer–region–dealer), we’ll examine the parallels to state tourism offices, destinations, and finally hotels, and discuss why measuring intent isn’t enough.

    This webinar will also cover how OTAs impact margins, why loyalty and retention matter more than ever, and how DMOs can shift their role, from chasing conversions to driving real demand and letting stakeholders close the deal. You'll leave with fresh thinking on how to measure the unmodeled value of your efforts and create strategies that lift your entire destination, not just room nights.

    Join us for this insightful session to:

    • Learn how to initiate strategic initiatives that maximize visitor value across your destination
    • Understand how to drive stronger margin for hotels and local partners without relying on OTAs
    • Explore ways to measure direct, unmodeled return from your marketing investments
    • Reframe your DMO’s role from booking chaser to long-term value driver

    David Chastain

    Vice President, Mid-Market and Growth Verticals

    Epsilon

  • Contains 2 Component(s) Recorded On: 06/24/2025

    Across North America and beyond, destination leaders are increasingly seeking ways to engage Indigenous communities with respect and authenticity. Yet many still feel uncertain about where to begin or how to deepen their commitment. This interactive session creates space to start that journey together. Join Social Impact Committee Leads Teresa Ryder, Director of Partnerships at the Indigenous Tourism Association of Canada and Rebecca Thomas, Public Relations Specialist at Discover Salt River for a dialogue on the importance of place, decolonizing our mindsets, and pathways to building meaningful relationships. Through speaker reflections and live Mentimeter engagement, we’ll address the discomfort of “getting it wrong" and the small but powerful shifts that help build trust with Indigenous communities. Whether you're just beginning or already on your path to reconciliation, this session invites you to pause, reflect, and take the next step toward becoming a more conscious and respectful destination leader.

    Across North America and beyond, destination leaders are increasingly seeking ways to engage Indigenous communities with respect and authenticity. Yet many still feel uncertain about where to begin or how to deepen their commitment. This interactive session creates space to start that journey together. Join Social Impact Committee Leads Teresa Ryder, Director of Partnerships at the Indigenous Tourism Association of Canada and Rebecca Thomas, Public Relations Specialist at Discover Salt River for a dialogue on the importance of place, decolonizing our mindsets, and pathways to building meaningful relationships. Through speaker reflections and live Mentimeter engagement, we’ll address the discomfort of “getting it wrong" and the small but powerful shifts that help build trust with Indigenous communities. Whether you're just beginning or already on your path to reconciliation, this session invites you to pause, reflect, and take the next step toward becoming a more conscious and respectful destination leader.

    Teresa Ryder

    Director of Partnerships

    ITAC

    Rebecca Thomas

    Public Relations Specialist

    Discover Salt River

  • Product not yet rated Contains 2 Component(s) Recorded On: 06/18/2025

    Are you a first-time attendee for the upcoming Annual Convention in Chicago, July 9-11? Welcome aboard! To ensure you make the most out of this gathering of industry leaders, colleagues and peers, we invite you to our virtual Annual Convention First-Time Attendee Orientation. You will hear about the convention’s purpose, get an overview of the sessions, keynotes, networking opportunities, partner Flashes of Brilliance, and an opportunity to ask any questions you might have about the conference. IMPORTANT NOTE: This opportunity is ONLY available for those registered for Destinations International Annual Convention, July 9-11 in Chicago, IL. The orientation will be recorded, and the recording will be made available to all registrants within 1-2 days following the conclusion of the session.

    Are you a first-time attendee for the upcoming Annual Convention in Chicago, July 9-11? Welcome aboard! To ensure you make the most out of this gathering of industry leaders, colleagues and peers, we invite you to our virtual Annual Convention First-Time Attendee Orientation. You will hear about the convention’s purpose, get an overview of the sessions, keynotes, networking opportunities, partner Flashes of Brilliance, and an opportunity to ask any questions you might have about the conference.

    IMPORTANT NOTE: This opportunity is ONLY available for those registered for Destinations International Annual Convention, July 9-11 in Chicago, IL.  

    The orientation will be recorded, and the recording will be made available to all registrants within 1-2 days following the conclusion of the session.

     

    Julie Dennett

    Vice President, Membership Engagement

    Destinations International

    Rori Ferensic

    Senior Vice President, Professional Development

    Destinations International

    Rose Horcher

    Vice President, Client Services

    Choose Chicago

    Wendy Haase-Roberts

    President & CEO

    Travel Santa Ana

    Justin Martsolf

    Senior Manager, Partnerships

    Destinations International

    Ava Wells

    Social Impact Manager

    Destinations International

    Amelia Lincoln

    Membership Manager

    Destinations International

    Peyton Glover

    Senior Coordinator, Membership Engagement

    Destinations International