Destination Reputation: A Deeper Look into Strategic Insights for Navigating Societal Challenges

Understanding how to protect and strengthen destination reputation has never been more critical as societal issues increasingly influence traveler and event planner perceptions. Join Destinations International for an in-depth session that explores key findings from the recently released research study, Destination Reputation: Responding to Societal Issues, developed with the support of the Destinations International Foundation.

This session will provide a deeper dive into the full set of research materials now available to destination organizations, including a comprehensive research report, a key findings summary, a customizable presentation template, and forthcoming action briefs. Attendees will gain a thorough understanding of how political climate, public safety, accessibility, and social values are shaping destination selection and long-term brand positioning.

Presented by Destinations International as part of DI's Advocacy Tools Series.

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.