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The Key to Tying Marketing Dollars to Total Economic Impact

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Recorded On: 08/21/2024

Understanding the true economic impact of destination marketing initiatives is paramount to evolving strategy and driving advocacy. Join us for this dynamic session and learn how to track which digital visitors become actual visitors to your destination. Come explore the future of marketing attribution—one where each dollar spent contributes to tangible economic returns that fuel your community and solidify your organization as a game-changing, data-driven leader. Bring your team and your questions to this interactive webinar!

Presented by Tourism Economics as part of DI's Advocacy Tools Series for 2024.

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Erik Evjen

Executive Vice President

Tourism Economics

Chuck Davison

Vice President, Attribution Solutions

Tourism Economics

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The Key to Tying Marketing Dollars to Total Economic Impact
08/21/2024 at 1:00 PM (EDT)  |  Recorded On: 08/21/2024  |  47 minutes  |   Closed captions available
08/21/2024 at 1:00 PM (EDT)  |  Recorded On: 08/21/2024  |  47 minutes  |   Closed captions available